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Microsoft Launches New Productivity App

Microsoft has finally released its new productivity app, Loop. Heavily based on the popular “Notion” program, Loop is meant to serve as a dashboard for quickly seeing things.

This is especially important for Microsoft’s brand, which focused heavily on business customers. The Verge reports:

Microsoft is officially launching its Notion-like productivity and collaboration app called Loop.

Loop lets you use flexible, collaborative workspaces and pages to make it easier to cooperate on work. If you’re familiar with Notion’s interface at all, Loop looks and feels remarkably similar — right down to the ability to easily access a bunch of tools and formatting options by typing the forward slash key (which pulls up what Microsoft calls the “insert menu”).

The app is able to integrate text, wikis, and embed files for quick reference. Android Police has more:

The push for hybrid workspaces has remained at the forefront since the COVID-19 pandemic of 2020. Today, challenges still arise for fully remote and hybrid arrangements. Employers have concerns about how to integrate collaboration into team projects when working virtually. Historically, the office has been more than setting up a workspace. It has become a place to meet up, collaborate, and innovate. But as technology has transformed, more people have depended on their portable Chromebooks and in-home offices to get work done.

To lessen the challenges faced with hybrid and remote arrangements, leading companies like Microsoft and Google created tools to improve team collaboration and communication. Now, Microsoft brings Microsoft Loop, another complementary app that works alongside other collaboration apps like Microsoft Teams and Outlook. In this guide, we explain what Microsoft Loop is, the essential features of Microsoft Loop, and the expected cost of using the platform.

Google will most likely try to develop its own version as well. The key to productivity suites is the integration with other services from the same brand to generate subscription revenue.

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